Portfolio

  • Printed Material

    Make No Mistake has plenty of experience devising, writing, proofing and organising the design, print and distribution of copious amounts of printed marketing material.

    From simple stickers, bookmarks and postcards to complicated leaflets and detailed brochures – Make No Mistake enjoys the nitty gritty and the smell of ink on paper; make it a vertical semi-gate with a centre fold and we’re in!

    Printed Material
  • Websites

    We do love a good website here at Make No Mistake. As the window to your business, a good website is an essential marketing tool, as well as a sales tool.

    Make No Mistake has been involved with creating and maintaining websites for many years, is a dab hand at using various CMS options (including Shopify and Squarespace), knows how to write engaging web copy and can ensure everything is user-friendly and optimised for search engines.

    Broken links? Missing images? Spelling issues? Fat chance! We aim for the best user experience possible.

    A recent project, apart from creating our own fancy Make No Mistake website, was to re-write and user-test a website for Caval Ltd, one of the UK’s leading construction recruitment companies. This involved researching the industry to ensure the tone of voice and content was appropriate, and finding a content balance that would appeal to both their B2B and B2C audiences.

  • Exhibitions

    Exhibition stands aren’t just about pop-up banners and branded pens, but a way to best showcase your product and ethos to your specific market.

    Make No Mistake has experience dealing with all aspects of exhibiting, from B2B retail shows, community engagement events and book fairs for the publishing industry. There are always a whole host of forms to fill in, marketing material and order forms to produce, stands to decorate and make enticing and advance press packs to organise.

    The photo below is an example of a stand that was created by Sally Emery to showcase ToDryFor’s designer tea towels, made entirely out of washing up sponges (800 to be precise).

    Exhibitions
  • Media Relations

    Creating press releases that stand out, putting together press kits and maintaining press lists is vital to brand exposure.

    Make No Mistake can succinctly relay your message to the media. Do you have a spare 5 minutes? If so, get yourself nestled and read some of our sample press releases

    Media Relations
  • Product Descriptions

    Make No Mistakes eats, sleeps and breathes product descriptions! Having worked as a Product Editor (responsible for Gifts, Cards and Magazines) for the WHSmith website, there isn’t a pencil case or ruler that hasn’t had its fluffiness detailed or its flexibility highlighted. You need a persuading blurb, a list of key features, comprehensive dimensions and pertinent range info and you’re all set to go.

    Oh, and has it been mentioned anywhere that Make No Mistake’s founder, Sally Emery, used to own a tea towel company? With thirteen years of tea towel descriptions under her belt, she certainly knows how to keep language fresh when describing essentially exactly the same product over and over and over again.

  • Blog Posts

    Argh! What to say, what to say… It can be tricky constantly having to come up with fresh content. It’s lucky for you that Make No Mistake can easily rustle up interesting and informative SEO blog posts at the drop of a hat. Why not have a peek at a sample blog post (and if all else fails, pictures of pies always go down a treat)…

    Blog Posts